Communications Use Case

See how communications companies can use Workday Prism Analytics.

Answer key questions by blending vendor, call record, subscriber, POS, Workday data, and much more in your own data hub for finance and HR.

Screenshot of billing details analysis dashboard

Questions you can answer.

  • How is our customer service call center productivity trending by location, shift, segment, or individual worker?
  • How is customer churn trending by region or segment? Where can we invest to reduce churn?
  • What is our global cash position, including investments and FX hedging?
  • Where in our SG&A can we optimize spend?
  • What correlations and trends will inform future plans, budgets, and forecasts?
  • How is revenue trending by business unit, location, or cost center?

Data sources you can ingest.

  • Vendor management system
  • Call record system
  • Subscriber system
  • Loyalty system
  • POS system
  • Compliance reporting
  • Tax and audit reporting

Blended metrics you can generate.

  • Customer profitability
  • Customer service effectiveness by customer and worker
  • Field service productivity and cost by location and worker
  • Customer churn by segment, region, and customer service activity
  • Cash balance including investments and FX hedging by entity, financial institution, and currency
  • Turnover rate vs. industry and competitors
  • Wage rates and salaries vs. industry standard
  • Profit and loss (P&L) by business unit, location, or cost center
  • Budget vs. actual by business unit, location, or cost center
  • Spend and revenue analyses by business unit, location, or cost center
  • Diversity index total by location

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