Predictive analytics is reinventing industries and changing our world. Companies are using the power of big data to forecast whether we’re going to “click, buy, lie, or die”—with phenomenal results.

Watch this HBR webinar featuring Eric Siegel to learn how your company can transform raw data into meaningful insight, predict the future, and win.

Get an insider’s perspective on:

  • How computers are using data to predict future behavior and trends
  • How leading organizations use predictive analytics to deliver bottom-line results
  • The key things you must do today to realize the full potential of predictive analytics
  • How to set business goals and understand which predictions will help
  • Why an organizational plan, not just a technical plan, is crucial for turning data into insight



Eric Siegel

Founder of Predictive Analytics World and author of Predictive Analytics: Who Will Click, Buy, Lie, or Die




Angelia Herrin

Editor, Special Projects and Research
Harvard Business Review




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